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DABUR RATNAPRASH LAUNCHES ‘MAJBOOT RISHTO KI BUNIYAAD’ CAMPAIGN FOR KARWA CHAUTH CELEBRATION WITH ITBP

November 04, 2020 07:15 PM

 Shimla (Vijyender Sharma)

Dabur Ratnaprash, from the house of World’s largest Ayurvedic products manufacturing company, Dabur India Limited, has announced to celebrate Karwa Chauth in a unique way under the theme “Ratnaprash – MajbootRishtokiBuniyaad” with ITBP (Indo Tibet Border Police) soldiers- Tara Devi – Shimla.

Dabur Ratnaprash will make 21 couples get a chance to celebrate KarwaChauth. Making it a surprise event for the 21 husbands at Tara Devi in Shimla.

Dabur India Limited Head of Marketing – Ethical Dr. Durga Prasad Velidindi said, Dabur Ratanprash ‘MajbootRishto Ki Buniyaad’ is a tribute to all our soldiers, with this we salute the Jawans for the dedication towards the nation. They leave everything and join the duty in spite of big festivals. Seeing the face of husband is one of the most important parts of the ritual of KarwaChauth.

Dabur India Limited Head of Marketing – Ethical Dr. Durga Prasad Velidindi said, Dabur Ratanprash ‘MajbootRishto Ki Buniyaad’ is a tribute to all our soldiers, with this we salute the Jawans for the dedication towards the nation. They leave everything and join the duty in spite of big festivals. Seeing the face of husband is one of the most important parts of the ritual of KarwaChauth.

But unfortunately security forces, never gets a chance to celebrate KarwaChauth with their life partner’s . As the husbands stays thousands of Kilometre away and serving the nation, we have taken this initiative to give them a surprise this KarwaChauth. It is about celebrating the beautiful relationship of husband and wife by giving an opportunity to the lady on this special occasion.

This will make the Jawans and their life partners a memorable day. Participating ITBP Jawan said “I want to take this opportunity to thank Dabur India ltd for this nice gesture& for supporting our troops. This will surely boost the morale of our jawans.”

 
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